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THE ART OF STRATEGIC PLANNING [TrepOut With Franklin Ozekhome]
“It is meaningless to speak of short-range and long-range plans. There are plans that lead to action today – and they are true plans, true strategic decisions. And there are plans that talk about action tomorrow – they are dreams, if not pretexts for nonthinking, nonplanning, nondoing.”
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Please watch: “TRENDS MARKETING AND CONSUMER INSIGHTS”
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